Mliriwu wasintha kwambiri momwe anthu aku Mexico amagulira zinthu. Ngakhale sakonda kugula pa intaneti, komabe, pomwe masitolo atsekedwa, anthu aku Mexico amayamba kuyesa kusangalala ndi kugula pa intaneti komanso kubweretsa kunyumba.
Kuyimitsidwa kwakukulu kusanachitike chifukwa cha COVID-19, malonda a e-commerce aku Mexico anali akukwera kwambiri, ndi chimodzi mwazinthu zomwe zikukula kwambiri padziko lonse lapansi. Malinga ndi Statista, mu 2020 pafupifupi 50% ya anthu aku Mexico adagula pa intaneti, ndipo mkati mwa mliriwu, kuchuluka kwa anthu aku Mexico akugula pa intaneti kwaphulika ndipo akuyembekezeka kukwera mpaka 78% pofika 2025.
Kugula m'malire ndi gawo lofunikira pamsika wa e-commerce waku Mexico, pomwe pafupifupi 68 peresenti ya ogulitsa aku Mexico amagula pamasamba apadziko lonse lapansi, mpaka 25% yazogulitsa zonse. Malinga ndi kafukufuku wa McKinsey Consultancy, 35 peresenti ya ogula akuyembekeza kuti mliriwu ukuyenda bwino mpaka theka lachiwiri la 2021, ndipo apitilizabe kugula pa intaneti mpaka mliri utatha. Ena amakhulupirira kuti ngakhale mliri utatha, adzasankhabe kugula pa intaneti chifukwa chakhala gawo la moyo wawo. Akuti katundu wa m’nyumba ndi amene amagula zinthu zapakhomo ku Mexico, ndipo pafupifupi 60 peresenti ya ogula akugula zinthu zapakhomo, monga matiresi, sofa ndi zipangizo zakukhitchini. Poyang'anizana ndi mliriwu ukupitirirabe kufalikira, zochitika zapakhomo zidzapitirirabe.
Kuphatikiza apo, kutchuka kwa malo ochezera a pa Intaneti kwabweretsanso mwayi wopititsa patsogolo malonda a e-commerce ku Mexico, popeza ogula ochulukirachulukira amadumphira pamasamba ogula kudzera pamasamba ochezera. Nzika zaku Mexico zimatha pafupifupi maola anayi patsiku pazama TV, pomwe Facebook, Pinterest, Twitter ndi ena otchuka kwambiri mdzikolo.
Zovuta zazikulu zamalonda a e-commerce ku Mexico ndizolipira komanso kukonza zinthu, popeza 47 peresenti yokha ya aku Mexico ali ndi maakaunti aku banki ndipo aku Mexico akuda nkhawa kwambiri ndi chitetezo cha akaunti. Pankhani ya mayendedwe, ngakhale makampani omwe ali ndi zida zamakono ali ndi njira yogawa yokhwima, koma malo a Mexico ndi apadera, kuti akwaniritse kugawa kwa "kilomita yotsiriza", malo ambiri ayenera kukhazikitsidwa.
Koma mavuto omwe alepheretsa malonda a e-commerce ku Mexico akuyankhidwa, ndipo kuchuluka kwa ogwiritsa ntchito ma e-commerce mdziko muno akupangitsa ogulitsa kukhala ofunitsitsa kuyesa. Titha kulosera kuti pakutuluka kwa "nyanja zatsopano za buluu", gawo lazamalonda lapadziko lonse lapansi lipitilira kukula.
Nthawi yotumiza: Feb-01-2021