Kuphulika kwa e-commerce ku Israeli, operekera zinthu ali kuti tsopano?

Mu 2020, zinthu ku Middle East zidasintha kwambiri - kukhazikitsidwa kwa ubale waukazembe pakati pa Aarabu ndi Israeli, komanso kulimbana kwachindunji kwankhondo ndi ndale pakati pa dziko la Aarabu ku Middle East ndi Israeli kwakhala zaka zingapo.

Komabe, kukhazikika kwa ubale waukazembe pakati pa Israeli ndi United Arab Emirates kwasintha kwambiri nyengo yanthawi yayitali ya Israeli ku Middle East. Palinso kusinthana pakati pa Israeli chamber of Commerce ndi Dubai chamber of Commerce, zomwe ndi zabwino pakukula kwachuma kwanuko. Chifukwa chake, nsanja zambiri za e-commerce zimatembenukiranso ku Israeli.

Tiyeneranso kupanga chidule chachidule cha chidziwitso choyambirira cha msika wa Israeli. Pali anthu pafupifupi 9.3 miliyoni ku Israel, ndipo kuchuluka kwa mafoni am'manja komanso kuchuluka kwa intaneti ndizokwera kwambiri (kulowa kwa intaneti ndi 72.5%), ma akaunti ogula m'malire amaposa theka la ndalama zonse za e-commerce, ndi 75 % ya ogwiritsa ntchito amagula kuchokera kumawebusayiti akunja.

Pansi pa zomwe zayambitsa mliriwu mu 2020, malo ofufuza akuneneratu kuti kugulitsa msika wa e-commerce waku Israeli kudzafika US $ 4.6 biliyoni. Akuyembekezeka kukwera mpaka US $ 8.433 biliyoni pofika 2025, ndikukula kwapachaka kwa 11.4%.

Ndalama zapachaka za Israeli mu 2020 ndi US $43711.9. Malinga ndi ziwerengero, 53.8% ndi amuna ogwiritsa ntchito ndipo otsala 46.2% ndi akazi. Magulu azaka za ogwiritsa ntchito kwambiri ndi ogula e-commerce azaka zapakati pa 25 mpaka 34 ndi 18 mpaka 24.

Anthu a ku Israel ndi okonda kugwiritsa ntchito makhadi angongole, ndipo MasterCard ndiyo yotchuka kwambiri. PayPal ikukhala yotchuka kwambiri.

Kuphatikiza apo, misonkho yonse idzakhululukidwa pazinthu zakuthupi zomwe zili ndi mtengo wosaposa $75, ndipo msonkho wapamilandu sudzaperekedwa kwa katundu wamtengo wosaposa $500, koma VAT idzalipidwabe. Mwachitsanzo, Amazon ikuyenera kubweza VAT pazinthu zomwe zili ngati ma e-mabuku, m'malo mwa mabuku akuthupi omwe ali pansi pa $75.

Malinga ndi ziwerengero za ecommerce, ndalama zomwe msika waku Israeli wa e-commerce mu 2020 zidali US $ 5 biliyoni, zomwe zikuthandizira kukula kwapadziko lonse 26% mu 2020 ndikukula kwa 30%. Ndalama zochokera ku e-commerce zikuchulukirachulukira. Misika yatsopano ikupitiriza kuonekera, ndipo msika womwe ulipo ulinso ndi mwayi wopititsa patsogolo.

Ku Israeli, Express imakondedwanso kwambiri ndi anthu. Kuphatikiza apo, pali nsanja ziwiri zazikulu za e-commerce. Imodzi ndi Amazon, yomwe ili ndi malonda a US $ 195 miliyoni mu 2020. M'malo mwake, kulowa kwa Amazon mumsika wa Israeli kumapeto kwa 2019 kwasinthanso msika wa e-commerce wa Israeli. Chachiwiri, sheen, ndi ndalama zogulitsa za US $ 151 miliyoni mu 2020.

Panthawi imodzimodziyo, okhudzidwa ndi mliriwu, Aisrayeli ambiri adalembetsa pa eBay ku 2020. Pa nthawi yoyamba yotsekera, ogulitsa ambiri a Israeli adalembetsa pa eBay ndipo adagwiritsa ntchito nthawi yawo kunyumba kuti agulitse zinthu zakale ndi zatsopano zoyenera kugwiritsidwa ntchito kunyumba, monga zoseweretsa, masewera apakanema, zida zoimbira, makhadi, ndi zina.

Mafashoni ndiye gawo lalikulu kwambiri pamsika ku Israel, lomwe limapanga 30% ya ndalama za e-commerce za Israeli. Kutsatiridwa ndi zamagetsi ndi zoulutsira mawu, zowerengera 26%, zoseweretsa, zoseweretsa komanso zowerengera za DIY 18%, chakudya ndi chisamaliro chamunthu payekha 15%, mipando ndi zida zamagetsi, ndipo ena onse amawerengera 11%.

Zabilo ndi nsanja yakomweko ya e-commerce ku Israel, yomwe imagulitsa makamaka mipando ndi zida zamagetsi. Ilinso imodzi mwamapulatifomu omwe akukula mwachangu. Mu 2020, idagulitsa pafupifupi US $ 6.6 miliyoni, chiwonjezeko cha 72% kuposa chaka chatha. Nthawi yomweyo, amalonda a chipani chachitatu amakhala ndi gawo lotsogola mumayendedwe a E-commerce ndipo makamaka amagula katundu kuchokera kwa ogulitsa pa intaneti ku China ndi Brazil.

Pamene Amazon idalowa mumsika wa Israeli, idafunikira dongosolo limodzi loposa $ 49 kuti lipereke chithandizo chaulere, chifukwa ntchito ya positi ya Israeli sinathe kuthana ndi kuchuluka kwa phukusi lomwe adalandira. Imayenera kusinthidwa mu 2019, mwina kusinthidwa kapena kupatsidwa ufulu wochulukirapo, koma idayimitsidwa. Komabe, lamuloli posakhalitsa lidasweka ndi mliri, ndipo Amazon idathetsanso lamuloli. Zinatengera mliri womwe udayambitsa chitukuko chamakampani am'deralo ku Israel.

Gawo lazinthu ndi gawo lopweteka pamsika wa Amazon ku Israel. Miyambo ya Israeli sadziwa momwe angachitire ndi chiwerengero chachikulu cha phukusi lobwera. Kuphatikiza apo, positi ya Israeli ndiyopanda pake ndipo ili ndi chiwopsezo chachikulu chotayika. Ngati phukusilo lipitilira kukula kwake, positi ya Israeli siyipereka ndikudikirira wogula kuti atenge katunduyo. Amazon ilibe malo osungiramo zinthu zakumaloko kuti asungire ndi kunyamula katundu, Ngakhale kuti kutumiza ndikwabwino, sikukhazikika.

Chifukwa chake, Amazon idati siteshoni ya UAE ndi yotseguka kwa ogula aku Israeli ndipo imatha kunyamula katundu kuchokera ku nyumba yosungiramo zinthu za UAE kupita ku Israeli, yomwe ilinso yankho.


Nthawi yotumiza: Aug-04-2021